How to Find Beauty, Grooming, and Wellness Businesses

AvocData specializes in generating valuable leads and pinpointing essential players across the beauty, grooming, and wellness sectors. Our guide offers a structured approach to identifying a variety of businesses such as barbershops, beauty salons, nail salons, and wellness services, enabling you to efficiently expand your network and enhance your marketing efforts without direct client interaction.

Step 1: Define Your Industry Targets

Initiate your search by precisely identifying the types of businesses you want to connect with within the beauty, grooming, and wellness industries. This specificity aids in focusing your search efforts effectively. Here are the detailed primary and secondary targets for this sector.

Primary Target

  • Barbershops, Beauty Salons, and Nail Salons
  • NAICS Codes: 812111 for Barber Shops, 812112 for Beauty Salons, 812113 for Nail Salons
  • Employee Count: Typically 5 to 50 employees indicate a moderate-scale operation, ideal for targeted marketing efforts
  • Geographic Focus: Nationwide, with an emphasis on major urban centers
  • Key Data: Mobile phone numbers and emails for direct outreach

    • Access Leads for Beauty & Grooming Businesses Here

Secondary Targets

Include these wellness-centric businesses to complement traditional beauty and grooming services, broadening your market reach:

  • Day Spas
  • Massage Services
  • Beauty Bars
  • Facial and Skin Care Services
  • Eyebrow and Eyelash Bars
  • Hair Removal Services
  • Wellness Studios

Step 2: Leverage NAICS Codes to Fine-Tune Your Search

Employ NAICS codes to target businesses precisely within the beauty, grooming, and wellness sectors. Below is a table of applicable NAICS codes:

Business Type NAICS Code
Barbershops 812111
Beauty Salons 812112
Nail Salons 812113
Day Spas 812199
Massage Services 812199
Facial and Skin Care Services 812199
Eyebrow and Eyelash Bars 812112
Hair Removal Services 812199
Pro Tip: Consider expanding your target by also including businesses under lookalike NAICS codes, enhancing the potential for reaching a broader market.

Step 3: Use Geographic Filters

Optimize your lead generation by applying geographic filters to focus on areas most likely to yield high-value contacts:

  • Main Geographic Focus: Nationwide, especially targeting densely populated urban centers like New York City, Los Angeles, Chicago, Miami, and Houston.
Pro Tip: Consider also reaching into bustling suburbs and high-traffic commercial zones where beauty and wellness businesses thrive.

Step 4: Customize Your Data Needs

Specify the types of data crucial for your outreach to ensure the effectiveness of your marketing strategies:

  • Mobile Phone Numbers: Essential for direct communication and SMS marketing.
  • Emails: Crucial for email marketing campaigns and delivering customized offers.

Step 5: Apply Employee Count Filters

Understanding employee counts can guide your targeting strategy:

  • 1-2 Employees: Often indicates sole proprietorships or partnerships, typically 1099 or self-employed individuals.
  • 3-10 Employees: Small businesses which may be more receptive to personalized solutions and community-focused marketing.
  • 11-50 Employees: Medium-sized businesses likely needing more structured solutions and possibly interested in bulk offers or enterprise services.
Pro Tip: Tailor your approach based on business size to enhance response rates and conversion.

Step 6: Organize Your Outreach Strategy

Create a robust outreach strategy using the data collected to deliver segmented, highly targeted campaigns:

  • Segment contacts by business type and location for tailored, relevant communication.
  • Design specific campaigns for different segments, like promoting beauty products to salons and wellness packages to spas.

Step 7: Enhance Your Search with Lookalike Businesses

Consider targeting businesses that share characteristics with your primary targets but may operate in adjacent sectors:

Explore Additional NAICS Codes

Step 8: Review and Iterate

After initiating your outreach, assess the effectiveness of your strategies and refine your tactics as needed:

  • Test various email templates to optimize engagement.
  • Follow up with phone calls to solidify business relations and confirm data accuracy.

Why Choose AvocaData for Your Beauty and Grooming Business Lists

AvocaData stands out as the leading provider for comprehensive email and contact lists within the beauty and grooming industry. Whether you're targeting barbershops, beauty salons, or wellness centers, our lists are meticulously curated to ensure you receive the most reliable and up-to-date information available.

Our robust database leverages cutting-edge technology and industry insights to deliver tailored solutions that meet the specific needs of our clients. With AvocaData, you gain access to a wealth of potential contacts that can help elevate your marketing campaigns, enhance your outreach efforts, and ultimately drive your business forward.

Choose AvocaData to empower your business with high-quality, precision-targeted marketing lists today.

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